...It’s a fallacy, Winthrop says, that in order to purchase an American-made product consumers either have to sacrifice quality or put up with high prices. When he considered factories in China, “I realized I was chasing the cheapest material, the cheapest labor,” he explains to the Guardian.
With main offices in San Francisco and staff of about 23, Winthrop works with five US-based factories to make basic wear like sweatshirts, shirts and now even sweatpants. Two of the factories are based in California, three in North Carolina.
“People want to buy American made products,” says Winthrop. “Sweatshirts, particularly, are an iconic American wear and no brand had owned or done a particularly good job with it”.
North Carolina “is still a million times easier than Shenzen,” he has told reporters...
Friday, September 26, 2014
Made in America: why American Giant didn't want to build factories in China | Business | theguardian.com: