...When Walker and Wiley began building the campaign team in January, they made a bold, and ultimately foolhardy decision: Go big. Walker was the front-runner in Iowa polls through the spring and early summer, and he tried to capitalize on that momentum by hiring former Republican National Committee aides and Washington operatives, plus a Beltway PR firm to target conservative media, a full-time photographer and well-known consultants for outreach to evangelicals.
At the time, Walker could afford it. But as he began to fumble issues, and Donald Trump took over the race, the cash flow began to slow. Then, on the night of Walker’s mediocre performance in the first debate, Grebe warned senior staff that the campaign would need to prepare for a severe fundraising ebb — and the possibility of staff cuts...
Sunday, September 27, 2015
The Walker Crash
Walker's campaign manager unloads - POLITICO:
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